We recently undertook informal research of the FTSE 100 companies and found that none of the listed companies has a blog at the corporate level (or at least not easily found).
Granted their brands may have *consumer-oriented, open communication platform tools of engagement, but we were surprised that, despite the media buzz, there still doesn’t appear […]

Did you read how Thorntons‘ Easter campaign billboard, made of 390kg of real GM-free chocolate, was consumed within 3 hours of placement by passers-by in Covent Garden, London – rather than slowly over the week that the billboard was booked for?!
Now what would the internet equivalent be? Most likely the crashing of a site […]